5x7 Postcards & Rackcards

The 5 x 7 postcard format strikes an ideal balance between visual impact and mailing efficiency. It is large enough to showcase compelling graphics, headlines, and marketing messaging while remaining cost-effective to print and distribute. At Worlds Cheapest Direct Mail Printing, we specialize in producing premium quality 5 x 7 postcards and rack cards that elevate your brand and drive results.

Whether you are launching a direct mail campaign, promoting seasonal offers, distributing materials at events, or placing postcards in brochure racks, the 5 x 7 size has long been a staple in effective print marketing.

Why 5 x 7 Postcards Are So Effective

The 5 x 7 size offers significantly more space than smaller postcard formats, allowing you to build creative designs that communicate more than just a brief message. With additional surface area, you can incorporate bolder visuals, clear calls to action, QR codes, contact information, and special offers without clutter.

This balance of format and readability makes 5 x 7 postcards especially popular for:

• Direct mail campaigns
• Rack card displays
• Restaurant menus and specials
• Appointment reminders
• Retail promotions
• Event invitations

Professional Quality That Builds Trust

High quality printing starts with premium materials and expert craftsmanship. Our 5 x 7 postcards are printed using full color, high resolution printing equipment that ensures sharp text, vibrant images, and consistent color accuracy across all orders.

Choose from a range of cardstock options and finishes including gloss, matte, and UV coating depending on your marketing needs. A gloss finish can make colors pop and add shine, while a matte finish provides a refined look that is easy to read and professional in appearance.

Creative Ways to Use 5 x 7 Postcards

The 5 x 7 postcard is one of the most versatile formats in print marketing. Below are some of the most effective ways businesses use this size:

• Direct Mail Campaigns: Send postcards directly to customers or prospects with tailored offers.
• Rack Card Displays: Perfect size for brochure racks at customer high-traffic areas.
• Coupons & Offers: Showcase discounts or seasonal deals in a visually appealing way.
• Appointment Reminders: Ideal for service businesses and medical/dental offices.
• Event Invitations: Provide event details with more space for information and imagery.

Pair with USPS EDDM for Broader Coverage

USPS Every Door Direct Mail (EDDM) is a cost-effective way to reach neighborhood households digitally without purchasing mailing lists. While specific postcard sizes are required for EDDM compliance, 5 x 7 cards can be used in support of an EDDM strategy to enhance brand recall.

Consider pairing 5 x 7 postcards with larger EDDM postcard formats for a layered direct mail approach that reinforces your message at different touch-points. Explore our EDDM printing services for USPS-compliant sizes designed for saturation mailings.

Design Tips to Maximize Engagement

Successful postcard design balances creativity with clear communication. Here are essential design tips:

• Strong Headline: Capture attention with bold, concise messaging.
• Readable Fonts: Use clear typefaces that are easy to scan at a glance.
• Visual Hierarchy: Place offers and calls to action where the eye naturally lands.
• High Quality Images: Visuals should reinforce your message and show real value.
• QR Codes: Add QR codes to track engagement and drive digital interactions.

Cost Effective Bulk Printing Options

Bulk ordering unlocks greater cost savings per piece and ensures your business is always stocked with professional marketing materials. Whether you are printing a few hundred for a local campaign or thousands for ongoing marketing, our price structure is competitive and reliable.

Internal Links to Complement Your Marketing

Strengthen your print marketing strategy with these related products:

• Bulk Rate Mailing
• Table Tent Printing
• Catalog Printing
• Door Hangers Printing
• Yard Signs Printing