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Direct Mail EDDM Printing The Ultimate Local Marketing Solution

Date Published: October 10, 2025
Direct Mail EDDM Printing The Ultimate Local Marketing Solution

Introduction: Reach Every Door, Every Customer

In today’s digital-heavy world, physical mail remains a powerful marketing tool—especially when executed through Every Door Direct Mail (EDDM). This USPS-approved service helps local businesses reach every household and business within specific ZIP codes or neighborhoods without needing a mailing list.

Whether you’re a real estate agent in Orlando, a restaurant promoting new menus, or a home improvement company seeking new leads, EDDM printing ensures your message lands right in the customer’s hands.

Unlike expensive online ads, EDDM offers affordable, targeted visibility with an unbeatable return on investment.


What Is EDDM and How Does It Work?

EDDM (Every Door Direct Mail) is a simplified USPS service that allows you to send postcardsflyers, or brochures to every home on a chosen carrier route.

Here’s how it works:

  1. Choose your target area – Select ZIP codes or neighborhoods.

  2. Design your mail piece – Typically in postcard or brochure format.

  3. We print & bundle – High-quality, USPS-compliant print and sorting.

  4. We deliver to USPS – Your mail gets distributed to every mailbox on your selected route.

With no need for names or lists, you save time and money while achieving maximum local reach.


Why Choose EDDM Printing for Your Business?

  • Cost-Effective Marketing: No mailing list fees or expensive targeting tools.

  • Hyperlocal Targeting: Perfect for small businesses serving nearby communities.

  • High Visibility: Tangible, eye-catching materials capture attention instantly.

  • Increased ROI: Local audiences convert better due to relevance and proximity.

  • Multi-Industry Versatility: Works perfectly for real estate, restaurants, gyms, and retail promotions.


Popular EDDM Sizes & Formats

When it comes to design, bigger is better—and USPS EDDM allows for large-format mailers that make a statement.

EDDM Size Dimensions Best For
Large Postcard 6.25” x 9” General promotions
Oversized Postcard 8.5” x 11” Real estate listings
Trifold Brochure 11” x 25.5” Menus or detailed offers
Custom Folded Mailer Variable Product catalogs

Design Tips for High-Converting EDDM Postcards

  1. Start with a bold headline – Clearly communicate your main offer.

  2. Use professional imagery – Quality visuals instantly build trust.

  3. Highlight local relevance – Mention your city or community (“Proudly serving Orlando and Central Florida”).

  4. Add a strong call to action – “Call now,” “Order today,” or “Visit us online.”

  5. Include tracking – Use QR codes or unique coupon codes to measure results.


EDDM vs. Traditional Direct Mail

Feature EDDM Traditional Mail
Mailing List Needed ? No ? Yes
Setup Cost Low Higher
Local Targeting Route-Based List-Based
Best For Local Businesses Personalized Marketing

Industries That Benefit Most from EDDM

  • Real Estate Agents: Showcase listings to nearby homeowners.

  • Restaurants: Distribute new menus or coupons.

  • Home Improvement: Promote painting, roofing, or landscaping services.

  • Retail Stores: Announce sales and grand openings.

  • Medical & Dental Offices: Inform local residents about new services.


Why Choose Our EDDM Printing Services

At Worlds Cheapest Direct Mail Printing, we specialize in USPS-compliant, full-service EDDM printing that saves you time and maximizes reach. Our experts handle design, printing, bundling, and USPS delivery so you can focus on running your business.

? Premium cardstock & ink for lasting quality
? USPS route targeting assistance
? Bulk order discounts
? Free design templates
? Fast turnaround across Orlando and nationwide


Special Offer:

Get 10% off your first EDDM order this month!
Call Corey at 512-573-1977 for a free consultation.

Check out our Brochure Printing Services
Learn more about Bulk Mail Discounts
Design stunning Postcards & Rack Cards